“The discipline of writing something down is the first step toward making it happen.” – Lee Iacocca

A Harvard study done years ago among the most extraordinarily successful found they shared one simple practice: they wrote their goals down on paper. 

Goals that are not written down are just wishes.  When goals are written down, the goal setter establishes commitment and a framework for measurement, accountability and learning.  Master sales trainer Zig Ziglar writes, “A goal properly set is halfway reached.”

The Bottom Line:  Leaders commit their goals in writing and frequently refer to them to help propel them toward their vision.